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ProductLed: Before and after

Wes Bush (author of the best-selling "Product Led Growth" book) came to Fletch to help position a new product offering.

Professional Services
ProductLed
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The page is longer and difficult to digest (information-overload)

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Ambiguous what's actually offered

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Not clear who the offer is for

Cuts out extraneous information and focuses on the most important details

Details what you get by being a part of the Academy

Says exactly who the Academy is for (and what problems it solves)

Before
ProductLed before
After
ProductLed after