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Growblocks: Before and after

Growblocks came to Fletch to update their positioning and messaging for their first large public launch. Their existing homepage didn't reflect their more recent product developments or customer focuses.

Sales Tech
Growblocks
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Raised $8.8M

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More vision-oriented

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less clear about specifics

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Pitched an approach to RevOps rather than the product

Leads with who it's for and the key use cases

Explains exactly how teams would use it

Before
Growblocks before
After
Growblocks after