Synapsa: Before and after

Synapsa (formerly Scheduler) came to Fletch to vet and pressure-test their positioning and messaging ahead of a full brand re-launch coming out of their pre-seed MVP stage.

Sales Tech

raised $2.79M

Leads with benefits and hides the true differentiators of the product

Doesn't answer why us over other scheduling tools

✓

Directly addresses the limitations of the alternatives

✓

Brings the product differentiation to the forefront

Before

After