B2B Buyer Research
Content Lift
Content Lift specializes in buyer research interviews for B2B companies. We handle sourcing, screening, scheduling, and optionally conducting and analyzing interviews so you can build a go-to-market strategy based on evidence, not guesswork.
“The heavy lift, of finding and speaking to the right people, we simply wouldn't have had the time or capability to do ourselves.”
Nick Waple
VP Product Marketing, Provar
Process Overview
1. Goals & Buyer Profile definition
Tell us what you’re trying to learn and who you need to hear it from: role, seniority, company type/size, recent experience, and so on. We'll confirm feasibility and timing. Then we start recruiting within hours.
2. Shortlist qualification and client review
We find buyers who match your role/seniority and buying context. You review the list before any interviews get booked. We can schedule on your calendar or the Content Lift calendar.
3. Interview conducting, synthesis, and analysis
If you want full support, we can also conduct the interviews and analyze the findings. That can include insights on buying triggers, vendor evaluation, competitive alternatives, messaging, sales talk tracks, and copy starters.
Deliverables & Pricing
- Recruiting brief alignment
- Feasibility confirmation
- Buyer sourcing, screening, and verification
- Client-approved shortlist
- Scheduling coordination
- Incentive management
Starting at $3,975 for B2B Buyer Recruiting